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Em fevereiro de 2019 a Black Free executou a campanha "Seja". O objetivo da campanha era trabalhar com pessoas reais com estilos reais e estimular que cada um manifeste o seu próprio estilo livre de padrões.
Nosso casting contou com modelos fotográficos não profissionais. Trabalhamos com colaboradores da própria Black Free. Foram 2 dias de muita empolgação e felicidade para todos os envolvidos na campanha. Uma experiência marcante para nossos modelos, que exaltaram conosco a diversidade, a quebra de padrões e o empoderamento.
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